Worldarama started off as a hophop dancer named world in 89 then moved into being a artist once the artist he danced for moved to California her name was (lady of rage). He had to reinvent himself so After Rage left to persue her career world helped a friend get his career started by helping getting him his 1st set of turntables and he turn out to be 1 of the most sought after djs in the game his name is (dj mistasinista) of the Xecutioners. World would practice rapping while sinista would practice djing in the front of his grandmother’s house in east Elmhurst queens. World and another friend name pliz formed a group call ruff&rugged and later changed the name to illdistracxion (world and pliz) in 94 they flew to Florida to press up they’re 1st single called (no mcs) released in 95 which made a little buzz on the hiphop scene in the mid 90s doing shows and battling in nyc. Illdistracxion had a falling out over egos and creative differences.

Not realizing Worlds younger brother was heavily influenced by what he was doing, that in 96 he wanted to release a single so mista sinista produced his 1st single for his brother kukoo dabagabonez titled real kukoo/big queens. By that time world was already wearing his executive hat and with the financial help of kukoo dabagabonez High school friend wally w bucks they were able to press up his 1st single through disc makers and they marketed and promoted the hell out of it for 6 to 7 months and the single started selling like crazy. They were able to sell 11 thousand copies of that 1 single independently with no social media presence cause there was no Facebook or Instagram or anything at that time.

Then in 97 World was able to secure an independent deal with liquid soul records for 10 thousand dollars for a single title ( i heard you dont know/ light up da els) and they leased the real kukoo single to the label aswell. Kukoo dabagabonez was incarcerated and world then had to figure out what was his next move, he was in his early 20s.

Fast forward to the year 2000 world met a guy named Marc D’amelio that was starting his clothing brand called Madsoul clothing and he saw how world was so good at marketing he hired him in 2001 to market and merchandise his clothing brand and world did that up until 2004 and then he was fired.

The visual dvd era started really getting big so That same year World and an up and coming videographer (infman) formed a company called grindhard productions And that year on Christmas day was the 1st time grindhardtv aired in new york city, a few years later infman wanted to start his own brand so world was forced to continue running grindhardtv.com on his own now its 2025 and 21 yrs on tv in nyc.

Grindhardtv is a hip hop culture variety show that showcase independent artists mixed in with celebrities. It’s kinda like artist development for up and comers trying to get some exposure for the beginning of their careers. From 2017 -2020 World was marketing and promoting his biological sons as a rap group by the name of thehoths this means (head of the household) but by the pandemic they didn’t want to rap anymore they were only 8 and 12 years old. There’s a 32 episode series out about the rise of their rap careers called thehoth series. https://youtu.be/fy7xwe-dRjo?si=2eRewuqEVutqjfZd

The 10th anniversary of grindhardtv world reinvented himself and added arama to his name.

Now known as Worldarama he stays very busy creating content and releasing music. Just recently a woman from Maryland Googled the top 10 hip hop organizations in Nyc and grindhardtv popped up

Now in 2025 Worldarama signed to a licensing company (fundamental music) and he has 3 eps The link between vol8https://joeboyproductions.bandcamp.com/album/the-link-between-vol-8a caribbean infused hiphop project ,

Theyluvworld ep where worldarama is doing a lot of singinghttps://worldarama.bandcamp.com/album/theyluvworld-ep

and (Worldaramas vishen ep) which is a boombap ep produced by bludiaz coming soon. He is also acting in a movie and play the character black thats out now on https://looseythemovie.com/  He’s also been casted for another film titled (In the beginning) where he’ll be playing a modern day Abraham from the bible.

He’s currently a podcaster with his own show which airs on s.street media, ruff ryders radio, iheartradio, spotify and so much more. https://www.podomatic.com/podcasts/info29667/episodes/2024-05-17T17_27_42-07_00

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